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Wrapping up year-end fundraising

Updated March 12, 2025

Put a bow on your year-end online fundraising success with tips to report on and celebrate the metrics that moved your supporters this giving season.

After a well-deserved winter break, join us to wrap up your year-end and unwrap your fundraising campaign data and results. You’ll start the new year equipped with both the tools to create engaging reports that resonate with stakeholders and a concrete plan for tracking and celebrating your impact throughout the year.

Together, we’ll cover:

Celebrating success & setting new benchmarks

After a whirlwind giving season, we’ll step back to  share campaign highlights and benchmarks, and review how to set strategic benchmarks for future growth.

Key metrics that matter

Dive into essential fundraising metrics including donor retention rates, average gift size trends, and new recurring revenue. Learn which numbers tell the most compelling story of your campaign’s impact.

Interactive reporting and ’25 planning

Get hands-on experience with reporting tools that make analysis easier. Leave with a customizable template for tracking and celebrating your metrics throughout the year.


Presented by Tim Brandl